We work in an industry where the people behind a company are as important as the company itself.
Human contact is an important part of the ICT Industry.
My name is Tim. I am the 'old man' of the team, with decades of experience in successfully launching new ICT products throughout EMEA.
I am the 'backbone' of the operation. Keeping the whole team up2date and taking care of all channel partners is my part of the game.
Introducing a new company and launching its technology into Europe, the Middle East and Africa (EMEA) does not have to be a budget-busting process. Over the past 20+ years, we have had demonstrable successes in introducing new companies and their technologies directly to potential end users and to area resellers & integrators. Unlike the ‘virtual’ services offered by others, we pride ourselves on our pro-active, hands-on, face-to-face business philosophy, offering our clients what we believe to be the most cost-effective way to capture market share in EMEA quickly & economically.
Our Sales Development services are tailored to fit our vendor client’s immediate requirements, adjusting them as the market for the client’s solutions grows. We can operate as your sales team in EMEA or to augment existing sales personnel within the region. We excel at providing sales assistance & support directly to channel partners. Further, the differences in the US-EMEA time zones can cause issues when key customers and resellers are seeking a ‘go-to’ contact point. Takan provides professional area representation during those critical hours when most US personnel are sleeping.
As a general rule except when creating foundational reference sites, selling directly to end users in EMEA does not work well. Fortunately, distributors and resellers which have the capacity, personnel and patience to commit resources to the development of markets for new technologies exist within the area. These firms do not have to wait for a tide to lift their boats. They know how to pull on the oars.
Successful promotion requires active representation at regional, national and local channel partner levels. By controlling the selection of exhibitions and creating high impact, image-enhancing marketing aids, your company and new solutions launches can be implemented with minimal to modest funding requirements. It has been our experience that by focusing upon key events and producing ‘in house’ vendor-approved marketing handouts, banners and displays, Takan vendor clients can trust that their company and solutions will be professionally represented & promoted by us.